Combining Social with Traditional Advertising Upgrades

Okay, so far I’ve covered How Social has Changed Advertising Forever as well as how do brands Upgrade Traditional Advertising. Going back to Facebook’s strategy for the Connected Brand, clearly Facebook had their own social spin to the strategy.  I’ve added a few notes as to how Eye Capture can help connect brands in today’s … Continue reading

Upgrading Traditional Advertising Vehicles

My last post touched upon how Social has Changed Advertising Forever.  It truly is a huge shift for brand advertisers to even think about being able to connect directly with real people.  For them, it’s been all about creating this brand image, planting that brand image into people’s minds through broad-reaching, traditional media forms like … Continue reading